| Empress. Cornwall and West Devon World Heritage Site Mine & Yours Campaign |
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The ‘Mine&Yours’ campaign, developed via an innovative creative
collaboration between design agencies Empress and Lowestudio, aimed to
change people’s perceptions of Cornwall and West Devon's new World
Heritage Site and give them reasons to visit the many areas in the site
again and again. As well as an innovative activity guide and
experiential sound and light based travelling experience, it includes a
campaign website and SMS channel to capture the responses of the public
as they discover everything the World Heritage Site has to offer. |
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Activity Guide Cover |
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